多选题
发布日期:2020-04-11
年龄在30岁至50岁
事业基本成型
社会事务较多
个人家庭稳定
工作比较繁忙
高端客户是指政府部门,金融、电信、铁路、公路、自来水、电力等垄断性行业以及资金充裕、信誉很好、回款及时的企事业单位或者是大企业的高层管理人员。
市场定位是指为使产品在目标消费者心目中相对于竞争产品而言占据清晰、特别和理想的位置而进行的安排。因此,营销人员设计的位置必须使他们的产品有别于竞争品牌,并取得在目标市场中的最大战略优势。市场定位是企业及产品确定在目标市场上所处的位置。 市场定位是由美国营销学家艾·里斯和杰克特劳特在1972年提出的,其含义是指企业根据竞争者现有产品在市场上所处的位置,针对顾客对该类产品某些特征或属性的重视程度,为此企业产品塑造与众不同的,给人印象鲜明的形象,并将这种形象生动地传递给顾客,从而使该产品在市场上确定适当的位置。市场定位是市场营销学中一个非常重要的概念,市场上常见主流商业管理课程如MBA、EMBA等均对“市场定位”有详细介绍。
是年意思是这一年,“是”指示代词,这;即为这、此的意思。
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Passage 2Americans don't like to lose wars. Of course,a lot depends on how you define just what a war is. There are shooting wars-the kind that test patriotism and courage-and those are the kind at which the U.S. excels. But other struggles test those qualities too. What else was the Great Depression or the space race or the construction of the railroads? If American indulge in a bit of flag-when the job is done, they earned it.Now there is a similar challenge-global warming. The steady deterioration of the very climate of this very planet is becoming a war of the first order, and by any measure, the U.S. is losing. Indeed, if America is fighting at all, it's fighting on the wrong side. The U.S. produces nearly a quarter of the world's greenhouse gases each year and has stubbornly made it clear that it doesn't intend to do a whole lot about it. Although 174 nations approved the admittedly flawed Kyoto accords to reduce carbon levels, the U.S. walked away from them. There are vague promises of manufacturing fuel from herbs or powering cars with hydrogen. But for a country that tightly citespatriotism as one of its core values, the U.S. is taking a pass on what might be the most patriotic struggle of all. It's hard to imagine a bigger fight than one for the survival of a country's coasts and farms, the health of its people and stability of its economy.The rub is, if the vast majority of people increasingly agree that climate change is a global emergency, there's far less agreement on how to fix it. Industry offers its plans, which too often would fix little. Environmentalists offer theirs, which too often amount to native wish lists that could weaken America's growth. But let's assume that those interested parties and others will always bent the table and will always demand that their voices be heard and that their needs be addressed. What would an aggressive, ambitious, effective plan look like-one that would leave the U.S. both environmentally safe and economically sound?Halting climate change will be far harder. One of the more conservative plans for addressing the problem calls for a reduction of 25 billion tons of carbon emissions over the next 52 years. And yet by devising a consistent strategy that mixes short-time profit with long-range objective and blends pragmatism with ambition, the U.S. can, without major damage to the economy, help halt the worst effects of climate change and ensure the survival of its way of life for future generations. Money will do some of the work, but what's needed most is will."I'm not saying the challenge isn't almost overwhelming,"says Fred Krupp."But this is America, and America has risen to these challenges before."The paragraphs immediately following this passage would most probably deal with______.
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