A
They should spend more money on drama.
B
They should train their broadcasters to higher standards.
C
They should talk more to customers.
D
They Should broadcast interviews with famous people.
正确答案:
C
解析:
细节题。录音中男士说“I think they ought to do lots of these kinds of interview, you know talking with their potential customers.”,认为应该同潜在顾客进行更多交流。故选C。
【录音原文】
W: Excuse me, I’m sorry to bother you, but would you have time to answer a few questions?
M: What about?
W: We’re doing some market research for a new television channel starting in two years’ time,
M: OK, why not?
W: Thank you. Right ... about your current watching habits ..., what would you say is your main reason for watching TV?
M: Well, at work I am rather busy, so I’d say that with TV it probably just helps me relax and unwind.
W: Fine. And how many hours a day on average do you watch TV?
M: Not a lot really ... I should say just over an hour.
W: So what are the two main times of the day that you watch TV?
M: Well, a little around breakfast time and then it tends to be really late-eleven or even mid-night when I’ve finished work.
W: Fine. And turning to the new channel .., which type of programmes would you like to see more of?
M: Well, I certainly don’t think we need any more factual programmes like news and documentaries. I think we need more about things like local information ..., you know, providing a service for the community. And in the same vein, perhaps more for younger viewers, you know, good quality stuff.
W: Ah ha. And if you had to give the new directors some specific advice when they set up the channel, what advice would you give them?
M: I think I’d advise them to pay a lot attention to the quality of the actual broadcast, you know, the sound system. People are very fussy these days about that and in general. I think they ought to do lots of these kinds of interview, you know talking with their potential customers.
W: Oh, I’m glad you think it’s valuable and thank you very much for your time and for your advice.
M: You are welcome. Bye.
Questions 1 to 3 are based on the conversation you have just heard.
1. At what time of the day does the man usually watch TV?
2. What kind of programmes would the man like to see more on the new channel?
3. What would the man advise the new channel to do?